Why Sensors Will Change the Marketing Profession
Marketers should take a look into sensors. These 3 use cases will inspire you.
How to Successfully Digital Transform Your Organization
5 essentials to consider for corporations that need to change their company into a lean and mean, digital, and…
How to Deal with the Industrial Internet of Things (and Why You Should)
The adoption of IoT in industry is just at its beginning stage. 3 inspiring case studies, and what you can learn from…
3 Industries that Will be Disrupted by Blockchain Technology
Cryptocurrency and blockchain technology are trends that have the potential to disrupt the financial world, but there…
Hoe je digitale A-team eruit moet zien
There is much to learn from the popular 1980s television show, and not just about mercenary activities. You win in…
Vanity Metrics vs. Actionable Metrics: Measure What Matters
Measuring and analyzing data is one of the principles of growth hacking. But look before you leap; you have to measure…
How to Really Understand the Customer Journey
To understand your customer, you have to know their customer journey. 4 reasons why a customer journey map is your way…
Inside-out of Outside-in? 4 redenen waarom uw bedrijf moet veranderen
In the old days, a business model was based on the organization's own objectives. This way of thinking is untenable in…
Partner Vision: Matthijs Rosman on Disruption
“You don’t have to have the most advanced technology or the best prices, as long as you better understand what the…